SEO
This course packs with several aspects of the new digital marketing environment, including
digital marketing analytics, SEO, SMM.
Course Details
- Introduction to SEO
- Inbound vs Outbound Traffic
- Keyword Planning
- Domain & Page Authority
- Off Page SEO
- Link Building technique
- Backlinks
- Webmaster
- Intro to Google Search Ads
- Sources for paid Traffic
- Creating Ads in Google
- Display Advertising
- Creating & managing your Ad Campaign
- Intro to Email Marketing
- Email Marketing Cycle
- Building Email List
- Creating A Lead Magnet
- Setting up Squeeze Page
- Tackling Spam
- Effective Content Strategies
- Tips to Improve Conversion
- Introduction to Affiliate marketing
- How Affiliate Marketing Works
- Major Affiliate Marketing Channels
- How to set up and run Affiliate Marketing
- Making money from Affiliate Marketing as Blogger
- Introduction to Google Analytics
- Introduction to Sales Funnel
- Using Google Analytics to understand visitor behavior
- Heat Maps
- Introduction to Landing Pages
- Using Unbounce to create an effective landing page
- Conversions & Goals Ecommerce Analytics
- Multi Channel Funnels
- Adwords Analytics
- Tracking Website Performance using Google Analytics
- Tracking from Submissions & Clicks using events
- Optimize the overall campaign performance
- Intro to Enhanced Ecommerce in Google Analytics
- Learning from your Competitors
- Using tools for Competitive Analysis.
Course Information
- Course Duration: 2 Months
- Upcoming Batch: Not Available